An arTwork by GhostControl
On Thursday July 16th, Melbourne central was overtaken by urban stylers to celebrate the street fashion and artwork of the iconic Melbourne shopping centre. Urban style has always had a place in the Melbourne fashion scene, however like any city, urban and street brands are often not given the recognition they deserve. Two Blocks party was invented to combat this, creating heightened awareness of street brands and stores such as 5cm, General Pants, Diesel and new Jeanswear store THAT. Brands such as Cheap Monday, Nobody, Superfine and Bassike were browsed in the shops that kept their doors open for party goers to investigate while sipping Tiger Beer or Skyy Vodkas. The attendees of the party combined media, retailers and fashionistas all with their own street edge. Black was the staple colour of the event, while military jackets (reminiscent of Michael Jackson?) shorts teamed with stockings and skinny jeans were the common outfits of both the guys and girls at the event.
An arTwork by GhostControl
Street artist GhostPatrol was creating artwork throughout the party, using felt tip markers to create a street graffiti piece. The live creativity process highlighted the intricacy and detail involved in street art which should not be underestimated purely due to it being labelled as “street.” DJ Peril spun RnB beats which are not commonly featured in Melbourne’s mainstream music scene, creating a novel urban atmosphere.
Overall, Two Blocks is part of an initiative to create awareness of Melbourne’s urban fashion, music and art scene. Street style, music and artwork have always been regarded as alternative however in a fashionable and modern progressive city like Melbourne, urban styling is highly regarded and sought-after. Two Blocks and the people who attended are lovers of all that is modern and street chic, a scene and aesthetic that will hopefully become even more recognised in the next few years.
Tags: arT event, arT festival, arT party, arThou, arTwork, Australia arT, creative arT, Melbourne arT, urban arT